Salesforce is a technology that propels business growth through high customer understanding.
30 Aug 2023
Imagine being a "regular customer" of a company. When you contact their Call Center, you are met with efficient service where the staff is aware of your previous interactions and products you've purchased from the company. They can provide accurate and swift responses to your inquiries.
Moreover, you receive timely and relevant messages via email or social media based on your preferences, interests, or even sales pitches that meet and resonate with your needs significantly.
As a customer, you'd be impressed and fond of such a brand.
This excellent service emanates from the workings of "Salesforce," a Customer Relationship Management (CRM) system, which is the world's #1 CRM platform from Salesforce.com, Inc., USA. It's trusted by organizations and leading global brands, and in Thailand, it's adopted for managing customer relationships through sales, service, marketing, and many other facets.
In Thailand, I&I Group Public Company Limited or iiG acts as an official partner and representative of Salesforce, offering comprehensive, full-cycle services on par with global standards.
The Salesforce system ensures that all customer-related data from various sources is consolidated in one place. This not only allows every relevant party in an organization to access complete and easy information on a single screen but also enables brands to elevate their service by creating excellent customer experiences. This enhances satisfaction and brand loyalty as it understands and responds to every customer need through all channels (Customer Journey) with a personalized approach.
Moreover, Salesforce aligns with modern work trends by being a Software as a Service (SaaS) with cloud processing, allowing employees to access the platform anytime from anywhere as long as they have the internet. This is apt for the New Normal and future work trends.
iiG offers comprehensive Salesforce system services in Thailand. I&I Group Public Company Limited or iiG, is officially recognized as "The Best Salesforce Partner," validated by the “APAC Partner of the Year 2020” award from Salesforce. It's the first Thai company to receive this award, stemming from a deep understanding of the system and customer needs, helping clients maximize the benefits from using Salesforce and delivering exceptional results for businesses.
iiG has been a partner with Salesforce for over 11 years and has experience serving leading business organizations in Thailand, especially in insurance, banking, real estate, and hospitals.
Currently, iiG can provide a full range of Salesforce products to customers in Thailand, covering everything from strategy consulting, design, development, and system installation, to comprehensive post-installation support services.
Additionally, iiG also offers system development and additional application services to connect with the Salesforce software system.
More than system installation, it's about elevating the usage to a higher level.
The business principle of iiG is “we can grow only when our customers grow”. Therefore, iiG's services focus on meaningful actions to maximize benefits from system installation for clients.
A significant solution from iiG is the Data-Driven Customer Experience & Data-Driven CRM. This combines iiG's strategic, technological, and experiential management services to help organizations design consumer pathways (Customer Journey) that provide the best experiences and care from brands, thereby creating real Business Value.
Examples of organizations choosing Salesforce CRM Platform with services from iiG include:
Sansiri, a real estate market leader.
iiG has been trusted by Sansiri to implement a comprehensive CRM system.
iiG helped solve issues and complications in customer data collection from previous methods, bringing it all onto a single platform, and designing applications to simplify data collection from customers visiting projects.
This enables important customer data to enter the CRM system in real time, improving organizational staff performance and enhancing customer convenience in project visits or subsequent service usage or purchases.
Viriyah Insurance, a top accident insurance company.
iiG assisted in designing, installing, and developing Salesforce software for telemarketing channels for health and accident insurance.
From customer acquisition to electronic policy delivery and developed connections with Telephony systems and Payment Gateways. This system also helps sales staff with easy-to-use sales tools, consolidating useful knowledge for sales and service within the system, resulting in accurate and faster customer service.
Developing a new generation of individuals to be a vital force in delivering Salesforce services.
One of iiG’s excellent business strategies is to create and develop personnel with capabilities, skills, and understanding of Salesforce system. iiG sees that Thailand has talented individuals residing in various provinces, but employment is concentrated in the capital.
Therefore, it sees an opportunity and expands its force by opening an office in Chiang Mai as a software development center, welcoming fresh graduates and skilled individuals who do not wish to relocate to the capital, to work and learn with this world-class technology, cultivating new talents and creating a strong foundation for Thailand's future.
According to an IDC report on the economic role of Salesforce from the document The Salesforce Economic Impact, the growth of Cloud Computing will benefit Thailand's economy with a growth of 19% from 6,270.08 million Baht in 2018 to 17,972.16 million Baht in 2024. Simultaneously, Salesforce's growth between 2018-2024 will create 24,260 job positions in Thailand, with business organizations using the Salesforce CRM Platform to propel their businesses.
Hence, Salesforce CRM Platform skills are crucial to enhance opportunities and support the future work of Thai people. iiG is ready in this regard by disseminating and educating students about Salesforce CRM Platform, preparing interested students, and developing the necessary skills for working in the Salesforce Ecosystem before stepping into the actual workforce.
Think of Salesforce, think of iiG.
Salesforce helps organizations maintain good relationships with customers by providing flexible and efficient services to elevate the best service levels and impress customers.
iiG comes as an aide with experience and expertise in designing, installing, and developing Salesforce software for leading business organizations in Thailand, ready to propel your business into the hearts of customers and create exceptional results for your business to grow efficiently.